Generate More Qualified Leads. Having a website for every small or larger business owner is very crucial. 11 Must Haves for a Great Website. A website can help small businesses increase flexibility, control, branding and credibility. From mobile phones to dental services, it's rare to blindly make a purchase decision without reading through several online reviews.In 2016, 90% of shoppers read at least one online review before deciding to visit a business. Engaged employees are more productive. You can control information and branding. Take a look at some of the key reasons why having a solid marketing strategy is important for any type of business. Reason #1: 30 Percent of consumers won't consider a business without a website Your website is your number one marketing asset because we live in a digital age. If we use the same example from the paragraph above for the first five years of having a website your costs will be $10,417.00. Drive traffic to your website. Marketing should provide people with a clear . With the speed of social media and new weight being added to information shared through social . Having a business website allows you to display details of your products or services and get your brand out to your audience. 1. It is the very first impression that will be made on the consumer and can determine with certainty whether or not the consumer will continue engagement. The truth is that most businesses don't have webmasters and most small business owners aren't marketing or web design experts. Why should I use a domain email address instead of Gmail? On many sites, the "blog" has a different label, such as News, Press or Articles. Increase your brand awareness with a purposeful website. In the United States, a limited liability company is a business entity type that combines the pass-through taxation of a partnership or sole proprietorship with the limited liability of a corporation, creating the best of both worlds for business owners. Some common marketing website goals include: 1. This goal is best for companies that want to get more sales leads through improving their website's marketing performance. It serves as a virtual equivalent of a physical business for the 3 billion internet users. So, why is a logo important? But if you launch a mobile app in addition to your responsive website, you'll boost sales while enhancing the customer . 1. Ten reasons why you need a website for your small business. 7 reasons you need a small business website. Having a great company culture is what makes employees want to show up to work every day and put in their best. First impressions count, and websites allow you to make a very strong impression with a well designed introduction for your business. Chances are there are several providers offering a similar service to yours. After all, your online presence can make or break your business. Top 10 Benefits of Having a Website #1 Online Presence 24/7 #2 Information Exchange #3 Credibility #4 It Cuts Costs #5 Market Expansion #6 Consumer Insights #7 Advertising #8 Competitors Online #9 Customer Service Online #10 Growth Opportunity Looking for a new website? One of the major advantages of having a website is that it is accessible to anyone, anywhere, anytime. And read these 36 reasons why free websites are almost always a bad idea. A study found that 94% of negative website feedback was design related 94% of negative feedbacks are related to website design. Having a website is a great way to reach more people, generate leads, and convert those leads into paying customers, but you might still be wondering why you need a website at all, and why you can't just use social media. Because it grabs attention, makes a strong first impression, is the foundation of your brand identity, is memorable, separates you from competition, fosters brand . Business promoting is an active process which needs to be very closely scrutinized for obtaining the best results. For a more obvious example, please check the diagram below: This eliminates the necessity of having a frustrating, secondary "mobile" site to manage. 4. Connects with new customers (and keeps existing customers). You can utilize the manpower that you have to the fullest and come up with strategies to promote your business and let it flourish. Let's get started. Extremely slow websites. Of course, you don't want a bunch of "yes" people or clones surrounding you, but you do want to attract people with similar values or people who respect your values. Make sure you are using a good web host to host your website. If you think that mobile apps are solely for big brands like Walmart and Bank of America, you are wrong. Having a Dedicated IP address means that the website has its very own address, and you can use either this IP address or the domain name of your website to access it from the web. If you still aren't sure that a website is right for your business, consider these seven reasons why you need a small business website: Acts as an anchor for your marketing. According to Tech Client, content creation is the most effective SEO technique. Your website can help you market and grow your business 24/7 Your competition has an online presence, and so should you. More importantly, 94% of online shoppers reported that a negative . All that data is filled with potential if you can learn to get at it. A good web host is important because it allows your website to load quickly. Establish and nurture two-way communication with prospects and clients. Why do you need a Website for your Business? Most free website hosting providers put hundreds of websites sharing the same server. Having a website and online presence strategy allows you to market your business online. Customers expect your business to have a domain name and a website. Your website is also the perfect place to show off any professional certifications or awards your business has. 1. While physical accessibility has been a legal need for U.S. businesses since 1990, the ubiquity of digital has . 3. Or, advertisement that you put online will drive the consumer back to your website. Design knows when to follow a crowd. If you've developed your brand message and successfully tied it to . Brands need SEO first, as it is the most viable and cost-effective way to both understand and reach customers in key moments that matter. Can be everywhere. GET MORE CUSTOMERS 1. More and more small and mid-size businesses are following the mobile trend, understanding that an effective mobile strategy involves more than just a mobile-friendly website and that their business needs a mobile app. Why Is a Website Important for Your Business? 84% of today's consumers think a website makes your business more credible than companies who only have social media profiles. In fact, business sites that post consistent blog content have on average of 434% more pages indexed by search engines than those that don't publish at all. 3. Generally speaking, running an online shop costs far less to set up and operate than bricks-and-mortar stores. If you still aren't sure that a website is right for your business, consider these seven reasons why you need a small business website: Acts as an anchor for your marketing. A website is also important because it helps to establish credibility as a business. Sure, you should have a website with a responsible design that can adapt to any of the various mobile devices there are now. Legal. With a website, you can reach more people and generate more sales than with social media alone. Having easy access to the web has radically changed the way people shop for almost everything today. Any business with a website, a social media presence, and accepts electronic payments of any kind is collecting data about customers, user habits, web traffic, demographics, and more. Build a customer email list and market directly to them. If your business or you are not on the internet (social media) then you are losing a lot of potential customers. When you look at the basics of marketing, the top reason why any business should do it is to educate the customer about the products, service or brand identity. Informs and educates. It helps engage your employees. A strategically planned Website can effectively attract the targeted audience you seek. The answer is: you need both. It can become your shop front, available to customers all over the world. Brand image Get a web design quote now: This will forge a deeper bond and serve them better. It may sound too simple to work, but that's exactly why it does work. 9 Essential Benefits of an Online Store. When it comes to creating pages for your website there is a set of web pages that are standard or general which all small business websites should have. With a website and the current use of social media and marketing, it is quite possible for a good idea, clever product or business service to go "viral". A good online presence, especially a website, can make and break your opportunity to produce additional revenue. Promotional strategies and marketing go hand in hand. Here in this article, we'll outline the 8 essential principles of a good website design that must be pondered while developing a website. Here below is a list of the 13 most common pages that every website should have , and the type of information these pages should feature and include. 1) Time and Effort. Even during non-business hours, customers can access your website and avail your services or get the information they need, which is one of the key elements in the importance of a website in business. A clean, modern page that is regularly updated and pops up in search engines is an instant credibility boost. 1. Whether you are a freelance photographer, own a hardware store, or have another type of small business, a great website is essential for your company's success. Slow websites create bad user experience and are bad for SEO. Having a good website is essential nowadays - especially considering that between 70 and 80% of potential customers head to the internet before visiting a small business or making a purchase.. Once, just the mere thought of building a website might have been enough to bring you out in a cold sweat, but times have changed. We've put together some specific reasons why your small business should have its own website. As the backbone of your online presence, every type of communication, piece of content. Include your company values in your job listings, and you'll attract the people you want into your business. If that's not enough to convince you, here are eight non-negotiable reasons you need not just a website, but an optimized, accessible one. Savvy marketers have embraced this key benefit of social media for business: by 2022, advertisers are expected to spend over $56 billion on promoting products over social. Good design is about using colors, shapes, textures, space, forms, images, and content in a harmonious, balanced way. 1. One of the benefits of having a website is it gives you a platform to share your story, including how you got started, what you're doing now and what you see for the future of the company.. Eighty-four percent of U.S. consumers believe a business with a website is more credible than one that only has a social media page. Good design starts with a strong brand. In this post, we will discuss why good website design is important from your audience's perspective. According to Statista, e-commerce activities are anticipated to grow by 21.3% by the year 2019. Potential customers will trust you more and have all the information they need in one place. And, as illustrated with the numerous threats described in the article, keeping a backup of your important business files and data is essential for several important reasons. is a way to advertise your brand and your message consistently, whether it's in the store, in your customers' homes, online, i.e., everywhere you want to be. And if you are 24/7 collecting offers, then you can drive fantastic revenue for your business. Having a good website instantly boosts your credibility as a legitimate business. Have a Good Web Host. Your website should be designed keeping in mind your audience and should ensure that it provides good user experience. For small businesses, especially if you're faced with cost challenges or limited technical skills, investing in a well-designed, professional website may seem daunting. Some of the benefits of having a website for your business may include: Low Overheads. Importance of a Website for Marketing The importance of a website for marketing extends to every aspect of your digital marketing strategy. Anything less could result in lost sales. In fact, if a website slips up at any point, users have made it clear that they won't tolerate it. This makes all their websites load at very low speeds. This is arguably the most popular goal for business websites that have lead generation as their main purpose. Your website is the single most important marketing tool for your business. A little design can go a long way. Websites usually provide a map and directions to the company's shops or offices for visitors to find their location easily. 10 Benefits of having a good website Having a good website for your business is even more important now that technologies like Twitter and Facebook make it easier for more people to find you. Most people don't trust a business without a good website. If you work in digital, you've no doubt at least heard of the recent Domino's accessibility case. Here are more reasons why your business should be involved in the local community. But some people who are doing business like yours, who already have websites, will disagree. Here are six reasons why your small business website should consider a blog. A fun, positive company culture is without a doubt good for business. Learn why a standalone ecommerce website is absolutely necessary if you want your business to be around for the long-run. -Michael Herion, Carrot Eye Center It Shows You Actually Exists Think about it: when you want to learn more about a company, you usually turn to Google and search and eventually end up on their website. According to Google, 97% of consumers use the web to search for local businesses - and if the vast majority of your potential customers are online, you should be, too. A good business website gives people opportunities to intereact with your business, such as by requesting a free quote, scheduling an appointment, emailing your business, or even just looking up your address and phone number. Having a strong online presence is a crucial component of your marketing strategy, no matter what size your business is or what industry it belongs to. 7 reasons you need a small business website. In this case, the web server should do some extra work, parsing the user's request to the correct website. The acceptance of good enough production quality will lead to a massive amount of video content created ad-hoc on platforms like Facebook, Instagram, Twitter, etc. Facebook Is Good for Search Engine Optimization (SEO) Facebook can be an effective way to direct traffic to your business website and blog. A website can be important to your business's success and growth. An email address like jsmith@yourcompany.com tells people you're serious about your business.. Free email services, such as Gmail and Yahoo, are great for personal use, but when you use a free email account for business purposes, people will start to doubt your . Reviews are so important, in fact, that businesses can't survive in 2020 without them. 1. Word spreads like wildfire across the internet and even the smallest business can get worldwide recognition without any effort on their own part. 8 Reasons Why You Should Start Using Videos to Promote Your Business Hassan Akhtar If you are searching for effective ways to rapidly expand your business, and sell more than what you are currently selling, then you should include video promotion to your marketing mix. Here are two reasons why: 1. By now, most businesses know that having a good website design is important. There are still costs involved of course: website hosting, web domains, digital marketing, and platform fees (if selling through a platform like Shopify or Etsy ). Whether you have an online business or a traditional brick and mortar enterprise, taking part in community programs is a strong way to boost exposure and business visibility as you contribute your services and resources to meet community needs. Promotes and sells your products/services. business - Why You Need a Website - Entrepreneur.com. 1. Verb energy bars , for instance, created a campaign that reached across all of Facebook's apps and services to a custom audience of U.S. adults. Business prosperity is highly anchored on the number of sales made. Another reason to have a website for your small business is that if you have a brick-and-mortar store, investing in building an online presence such as an ecommerce website can increase your offline store's profits thanks to the growing popularity of webrooming, where customers research items online before purchasing them in-store. 5) Repeat customers can get good information Promotes and sells your products/services. Having a website is important for business because sometime down the line, the customer will expect 100% of businesses to have an online sales presence. Customers now expect businesses to have websites. But how can you know for sure that it can be helpful for your business, without trying and potentially wasting your time?. One of the most important aspects of having your own website is that you can market directly to website visitors and customers. To be credible and attract new customers, a website can make a difference. You might have already heard different theories on why Instagram is good for business. But is it enough to have any website design, or do you need more than that?. Cloud computing is flexible. Having a logo is an integral part of making your brand a successful one - right up there with having high-quality products and positive referrals. Good website design needs a wide range of professionals having expertise in different areas. Design can give you a chance to embrace and explore experimentative solutions to problems, and by all means, do so! Not all websites that look good initially are good at getting the job done and converting users into leads and customers. Your posts, links, and other actions that are contained on your public Facebook page also can give you an SEO boost if they are indexed by search engines. Now, there's no silver bullet for creating a great website. And here are the top 5 compelling reasons why you would want a website for your business: 1. 3. Fast load times are important; 53% of people say that they will abandoned a site if that site doesn't load in three seconds on their mobile device. One. Attract targeted. Here's the exception to my rule: It's actually better to have no website at all than to have one that makes your business look bad. This indicates that sales on websites are attracting more users. But, a good designer will know when is the time to experiment and when is the time to follow the rules. A website can help showcase your expertise and better position your business. 5. If your needs increase, it's easy to scale up your cloud capacity, drawing on the service's remote servers. Website downtime - if the website goes down, no one will be able to purchase anything meaning the company are . Customer convenience . A website makes you look professional. This means your business website should be responsive and mobile-friendly so that they can desktop like experience and ease of browsing it. Consumers care about a company's reputation and purchasers' reviews. Connects with new customers (and keeps existing customers). It should educate the consumer as well as elicit emotion. We're Happy to Help! The website is the gateway, door, and welcome mat of a business. Here are 7 proven reasons why good design is good business (and how you can use design to increase your small business revenues). The same goes for the products and services you are looking for. Whether you own an existing business or have an idea for a startup, you need a strong online presence. The rewards of having a good online reputation are greater revenues, better relationships, and more opportunities. Now that you have known why having a website is important to your business, contact an expert web design company to get a business-friendly website. LLCs have rapidly become one of the most popular business structures for new and small . 2. Placing your logo on all of your marketing, packaging, products, social media, website, etc. 2. 1. But, if you stick to these 7 principles when creating your next blog, ecommerce site, portfolio or . Instead, it will present the most important reasons why accessibility is good for business. 15 Reasons Why Your Business Absolutely Needs SEO. Instagram is undeniably one of the most important social channels around, and we're positive that any marketer not yet using it is missing out on something big. One of the main reasons you should have a website for your business is to increase your organization's credibility. There are a lot of other benefits of a good website design for both your business and your audience. Likewise, if you need to scale down again, the flexibility is baked into the service. 3. Having a website makes you look professional and increases trust. 1. Providing customers with multiple ways to interact with your business is almost mandatory these days. Good design makes a strong first impression. Well, creating a website can effectively aid a business venture to attract more sales. Usually, the first thing your potential customer will do when searching out your product or service is to conduct a web search, and if your website is relatively easy to find and navigate, you'll greatly increase your chances of a sale. Having a fun company culture is good for business. It Will Give You a Positive ROI Another great reason as to why having a website is important is that is will give you a positive ROI. Their collective efforts need to put in when there is a critical decision to take place. The second reason your business needs a website is because it creates a channel for customer engagement. Simply put, a data backup is just a copy of files from your computer or device. One of the most common complaints we hear from clients is that they don't have enough time to keep their website up to date, both in terms of the design of the site itself and the on-page content. You may think you don't need a website. 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